We are Brainlabs, the High-Performance media agency, on a mission to become the world's biggest and best independent media agency. We plan and buy media that delivers profitable and sustained business impact. And what’s our formula? Superteams of Brainlabbers, fueled by data and enabled by technology.
Brainlabs has always been a culture-first company. In fact, from the very beginnings of the agency a set of shared principles, philosophies and values was documented in The Brainlabs Handbook, helping us create our unique culture.
As with everything here we always seek to adapt and improve so The Brainlabs Handbook has been fine-tuned to become The Brainlabs Culture Code.
This Culture Code consists of 12 codes that talk to what it means to be a Brainlabber. It’s a joint commitment to continuous development and creating a company that we can all be proud of, where Brainlabbers can turn up to do great work, make great friends and win together.
So you’re interested in becoming a Senior Specialist, Data Analytics? Let’s dive into what that means:
Classification: Senior Specialist, Data Analytics
Reporting : DPI, Associate Director
Location: Bangalore
Introduction
We are looking for a passionate and energetic Analytics Implementation Engineer to join our Data Analytics (Data Platforms and Infrastructure) department. The candidate will use Adobe Launch to implement Adobe Analytics and marketing tags for clients, collecting user behavioral data. This role involves both server-side and client-side implementation, validation and auditing, requirement gathering, and managing solution design reference documentation.
In this role, you will:
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Work as a Senior Consultant, understanding clients' analytics requirements and translating them into executable technical projects.
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Create, interpret, and apply measurement frameworks to ensure accurate data tracking.
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Develop Solution Design Reference (SDRs), technical specifications, tag collection guides, and data layer recommendations.
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Stay up-to-date and create Point of Views (POVs) on the latest trends or specific client requirements.
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Implement analytics tags and marketing pixels using Adobe Launch Tag Manager.
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Work with JavaScript, ES6, jQuery, HTML, CSS to capture required data from webpages.
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Investigate and resolve discrepancies in Adobe Analytics reports.
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Ensure best practices in tagging and validation.
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Guide and mentor 1-2 team members.
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Communicate effectively with clients, stakeholders, and management.
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Manage multiple projects/tasks efficiently while ensuring timely deliveries.
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Log work hours accurately using the Clockify platform.
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Support pre-sales efforts by estimating effort, creating proposals, and drafting Statements of Work (SOWs).
We’re looking for someone who has:
Mandatory Skills:
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4 to 5 years of experience with hands-on analytics implementation (tagging) in Adobe Launch and Adobe Analytics.
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Experience with Consent Management Platforms (CMPs) such as OneTrust.
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Experience in Web SDK implementation.
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Proficiency in JavaScript, ES6, jQuery, HTML, and CSS.
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Strong knowledge of Adobe Analytics.
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Excellent Tag Validation & Reports Validation skills.
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Experience in Adobe Analytics Analysis Workspace and creating reports/segments.
Preferred Skills:
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Hands-on experience with SQL basics, BigQuery, and Google Cloud Platform (GCP).
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Experience in Looker Studio dashboard creation.
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Knowledge of other Tag Management Solutions (TMS) like Tealium, Google Tag Manager (GTM).
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Familiarity with Customer Data Platforms (CDPs) such as Tealium AudienceStream, BlueConic.
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Knowledge of AngularJS, AJAX, front-end development.
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Understanding of digital marketing ecosystems (SEO, Search, Social, Programmatic, Ad Operations, etc.).
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Experience in A/B Test Configuration.
Soft Skills:
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Excellent verbal and written communication skills.
Education:
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Bachelor’s or Master’s degree in any discipline.
What success looks like in the role:
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Successful implementation of Adobe Analytics and marketing tags across client projects.
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Accurate data tracking and validation with minimal discrepancies.
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Effective communication with clients and internal teams.
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Continuous improvement and contribution to the Brainlabs Culture Code.
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Providing guidance and mentorship to junior team members.
What happens next?
We know searching for a job is tough and that you want to find the best career and employer for you. We also want to ensure that this position is the best fit for both you and us. Therefore, you will participate in a comprehensive interview process that includes skills interviews with our team. The goal of this process is to allow you to get to know us as we learn more about you.
Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. We are proud to be an equal opportunity workplace: we are committed to equal opportunity for all applicants and employees regardless of age, disability, sex, gender reassignment, sexual orientation, pregnancy and maternity, race, religion, or belief, and marriage and civil partnerships. If you have a disability or special need that requires accommodation during the application process, please let us know!
Please note that we will never ask you to transfer cash or make any other payment to us in order to apply for a role or to work for Brainlabs. Any such asks are fraudulent and should be reported to the appropriate authorities in your area.
