Who We Are
Walnut is a fast growing startup in the sales automation space, backed by top-notch investors.
We help some of the best sales teams in the world to dramatically perform better, by easily creating failure-free, interactive, and personalized demo experiences for each prospect - without coding.
We are a young company that values culture, transparency, and achievements, and put our founding members at the very heart of our company.
As our Head of Growth, you’ll be a key player in the success of the company, driving the lead generation efforts, optimizing the funnel, and growing the revenue.
What your day to day will look like:
- Develop, direct and execute multi-channel inbound programs to drive qualified lead generation across all relevant regions and verticals.
- Oversee the sales funnel while maintaining KPIs, delivering performance reports to leadership and departments you’ll partner with.
- Lead A/B testing strategies and execute across all channels.
- Own and optimize our company’s website to improve organic conversion rates and craft sophisticated online personalized funnels.
- Collaborate with Product, Sales, and CS to create and maintain effective company-wide growth programs.
- Measuring and analyzing campaign and marketing success
- Test, integrate, and leverage various marketing and automation tools to ensure efficient and scalable growth infrastructure
- 6+ years of experience as a Growth Marketer, ideally in B2B tech companies.
- Demonstrated experience with Salesforce, Hubspot, Zoominfo, Intercom, (Webflow an advantage).
- Experience with all aspects of digital marketing - SEO, email marketing, automation, product marketing, and PPC strategy.
- Hands-on experience managing Google, Facebook, Youtube, and Linkedin lead-gen.
- Strong creative problem-solving abilities, analytical mindset, and high communication skills with extreme attention to detail
- Experience with remarketing tactics, GDN, intent-based marketing, ABM - an advantage.