Job title – Marketing Development Representative
Job Description
We are looking for resilient, energetic candidate with a great attitude to join us at YouGov as Marketing Development Representative looking to support our Commercial teams. The role will consist of qualifying inbound leads, reaching out to potential new clients who have registered on our platform and converting Marketing Qualified Leads (MQLs) to Sales Qualified Leads (SQLs).
- Effectively triage, qualify, and action inbound leads generated from marketing department activity.
- Use a personalized outreach and a suitable cadence with an end goal of booking a meeting for sales.
- Act as a liaison and collaborator between Marketing and Sales functions in the commercial team.
- Understand how to nurture leads in the B2B funnel to create additional sales opportunities and increased efficiency and revenue.
- Enrich our CRM according to needs.
- Processing of leads generated by local and global marketing campaigns.
- Process all qualified leads generated by marketing campaigns: email follow-up with construction of suitable content.
- Quickly acquire a deep understanding of the company, product and target market.
Qualifications & Requirements
- Consistent performance over at least 6 months in an outbound role.
- Ability to organize work according to objectives and demonstrate autonomy.
- Ability to multitask, demonstrated by examples.
- Highly disciplined, able to deal with push back from prospects.
- Excellent oral and written communication in English.
- Willing to support and work as a team.
- A "Hunter" attitude to getting new business.
- Interest in marketing strategies, ability to dig into Market Research and data.
- Work comfortably in a team of other sales professionals and market researchers.
Additional Information
You will join us as a core member of our expanding new team supporting the UK from India. You will have the chance to network with many senior business leaders across a variety of industries.
As a Marketing Development Representative, you will help companies to make better and more informed decisions with our marketing leading data and insights.
- A role within a market-leading organization selling the best technology to a wide range of clients.
- A great working environment with highly skilled and dedicated colleagues all focused on driving success.
- Growth opportunities, supported by a corporate culture of enabling our best talent to really fly.
- An opportunity to be part of an industry on the precipice of exponential growth.
Benefits:
- LinkedIn Learning & YouGov Academy
- Mental Health First Aiders
- Annual Leave – 20 Days
- Birthday Leave – An additional day holiday on your Birthday
- Sick & Casual Leave – 12 Sick leave and 8 Casual Leave
- Maternity Leave
- Paternity Leave
- Group Medical Insurance
- Life Insurance
- Sodexo Meal Pass (Optional)
- Leave & Travel allowance (Optional)
- Provident Fund
Company Description and Culture
YouGov is a global online research company, offering insight into what the world thinks.
We speak daily to our panel of over 27 million registered members to understand opinion and behaviors around the world. We have a strong reputation as a source of accurate data and we’re trusted by the world’s biggest brands to get it right, making us the most quoted market research source in the world.
Why join YouGov?
Join our global team to help us achieve our social mission: to make millions of people’s opinions heard for the benefit of our local, national, and international communities.
Understanding diversity of opinion requires diversity of background. Although our global panel of millions of people worldwide powers our research, our biggest asset is our people. If our research is to be truly representative of what the world thinks, we need people from all walks of life to be part of the team to bring their perspective to the work we do.
Life at YouGov
We are driven by a set of shared values. We are fast, fearless, and innovative. We work diligently to get it right. We are guided by accuracy, ethics, and proven methodologies. We respect and trust each other, bringing these values into everything that we do.
We strive to provide YouGovers with best-in-class benefits to support their physical, financial, and emotional wellbeing. We want our employees to have a sense of belonging and uniqueness in a supportive workplace, so they can bring their full selves to work.
Equal Opportunity Employer
As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need.
Data Privacy
To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy
