General Manager Germany 

We are seeking a dynamic and strategic General Manager to spearhead our operations in Germany. As the GM, you will be responsible for all aspects of the business in Germany, including: 

  • Developing and executing a growth strategy: You will devise and implement a clear and actionable strategy to achieve ambitious revenue and market share goals in the German market. 
  • Building and leading a high-performing team: You will recruit, develop, and inspire a talented team of professionals who are dedicated to delivering exceptional results in research and data analytics. 
  • Managing key client relationships: You will establish and maintain strong relationships with key clients across various industries to drive business growth and ensure client satisfaction. 
  • Driving sales and revenue growth: You will be accountable for surpassing sales targets and ensuring the financial success of the German business unit. 
  • Staying ahead of the competition: You will proactively identify and capitalize on new market opportunities, staying abreast of industry trends to maintain a competitive edge. 
  • Collaborating with the global team: You will work closely with colleagues in other YouGov offices worldwide to share best practices and drive global growth. 
  • External representation of YouGov: You will be the ambassador of YouGov in Germany, effectively communicating our brand and value proposition to clients, the market, and the media. 

Here’s a breakdown of what you’ll do (not exhaustive): 

  • Develop and implement a data-driven growth strategy tailored to the German market. 
  • Identify and nurture key client relationships to foster long-term partnerships and business growth. 
  • Lead and develop a high-performing team across sales, marketing, and operations. 
  • Secure and oversee profitable client contracts, ensuring high levels of client satisfaction. 
  • Monitor market trends and competitor activity to inform strategic decisions. 
  • Plan and execute marketing campaigns to drive lead generation and increase brand awareness. 
  • Represent YouGov at industry events, conferences, and networking opportunities. 
  • Ensure compliance with all relevant legal and regulatory requirements. 

These are the essentials you’ll need to succeed: 

  • Minimum of 10-15 years of experience in a senior leadership role in marketing-related industries, preferably in market research or data analytics. 
  • Proven track record of success in driving revenue growth and exceeding targets. 
  • Strong understanding of the German marketing and market research landscape, as well as the competitive environment. 
  • Experience in managing a P&L. 
  • Excellent communication, presentation, and interpersonal skills. 
  • Ability to build and lead high-performing teams. 
  • Strong analytical and problem-solving skills. 
  • Deep understanding of data-driven decision-making. 
  • Excellent written and verbal communication skills. 

It would be advantageous if you had these, but we’ll support you if you don’t: 

  • Experience working in a fast-paced, entrepreneurial environment. 
  • Knowledge of online research methodologies and data products. 
  • Passion for research and data insights. 

#LI-JN1

Company Description and Culture 

 

YouGov is a global online research company, offering insight into what the world thinks.    

 

We speak daily to our panel of over 27 million registered members to understand opinion and behaviors around the world. We have a strong reputation as a source of accurate data and we’re trusted by the world’s biggest brands to get it right, making us the most quoted market research source in the world.  

 

Why join YouGov? 

 

Join our global team to help us achieve our social mission: to make millions of people’s opinions heard for the benefit of our local, national, and international communities. 

Understanding diversity of opinion requires diversity of background. Although our global panel of millions of people worldwide powers our research, our biggest asset is our people. If our research is to be truly representative of what the world thinks, we need people from all walks of life to be part of the team to bring their perspective to the work we do.  

 

Life at YouGov 

 

We are driven by a set of shared values. We are fast, fearless, and innovative. We work diligently to get it right. We are guided by accuracy, ethics, and proven methodologies. We respect and trust each other, bringing these values into everything that we do. 

We strive to provide YouGovers with best-in-class benefits to support their physical, financial, and emotional wellbeing. We want our employees to have a sense of belonging and uniqueness in a supportive workplace, so they can bring their full selves to work.  

 

Equal Opportunity Employer 

 

As an Equal Opportunity Employer, qualified applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity or expression, and sexual orientation), parental status, national origin, marital status, age, disability, genetic information, HIV status, political affiliation, socioeconomic background, veteran status or any other characteristic protected by law or in line with our responsibilities as a fair and ethic employer. All employment decisions are made based on occupational qualifications, merit, and business need. 

 

Data Privacy

 

To find out how we collect and use your personal data when you apply for a role at YouGov, please read our privacy notice at https://jobs.yougov.com/privacy

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